Report Name

The Report Name field will contain the name of the current ad-hoc report.  When initially creating a report, this field will contain a concatenation of the data area and view.  As you are entering the report definition you can also provide a custom name in this field.  This name is the name that will appear on your various dashboards in the adhoc report section and additionally will be displayed as the title of the report when run.

You will also have the option of updating the name upon clicking the Save button.